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Focused Fitness (“company”, “we”, “our” or “us”) respects your privacy and is dedicated to protecting it.  This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from (“website”) or communicate with Focused Fitness through email, social media accounts, by text, phone call or any other communications between you and Focused Fitness.


If you have questions, comments or concerns about this Privacy Policy or to request a correction to or deletion of your personal information, please contact us:

Focused Fitness

Rachel Wade

Walton, KY 41094, USA



Our Website is not intended for children under 16 years of age without the written consent of a parent or legal guardian. No one under age 16 may provide any information to or on the website. We do not knowingly collect personal information from children under 16. If you are under 16, do not use our website or any of its features or provide any information on the website.  Do not register to be a member on the website, make any purchases through the website, or provide any information about yourself to us, including your name, address, telephone number, email address, or any screen name or user name.

If we learn that we have collected or received personal information from a child under 16 years of age without verification of parental consent, we will delete that information immediately.  If you know or believe that a child under 16 years of age has provided personal information to Focused Fitness without the consent of a parent or legal guardian please contact us at



When you visit our website, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device.

Additionally, as you browse the website, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the website, and information about how you interact with the website. We refer to this automatically collected information as Device Information.

We collect Device Information using the following technologies:

  • Cookies are data files that are placed on your device or computer and often include an anonymous unique identifier.

  • Log files track actions occurring on the website, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.


When you make a purchase or attempt to make a purchase through the website, we collect certain information from you, including your name, billing address, shipping address, email address, phone number and payment information (including credit card numbers or appropriate PayPal information).  This is called Order Information.

When you purchase a program through the website, you fill out a Client Profile Form including your name, address, email address, phone number and personal health, fitness and medical information.  Included in this information is age, weight, height, body measurements and nutrition data.  You also send fitness assessment photos and progress photos.  This is called Client Profile Information.


When you join the Focused Fitness Private Community Group, you share fitness activities, photos, videos, audio, contacts, as well as your social media network information.  You may also share information in public social media posts about Focused Fitness and/or your communications with us.  This is called Social Media Information.

By Personal Information in this Privacy Policy, we are talking about Device Information, Order Information, Client Profile Information and Social Media Information.




We use the Order Information that we collect generally to fulfill orders placed through the website (including processing your payment information, arranging for delivery of electronic documents, and providing you with invoices and/or order confirmations).

Additionally, we use this Order Information to communicate with you, provide customer service. screen orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our website.

We use the Client Profile Information we collect to formulate the personal nutrition and/or training program you purchased, track your progress, provide education and information and offer motivation and support.

We use the Social Media Information to provide accountability, education, information and support.  With your consent, we may also use this information for advertising purposes.




We share your Personal Information with third parties to help us use your Personal Information, as described above. 

Third parties most commonly used by Focused Fitness are those facilitating your payments to us and anti-fraud screening for your payment protection.

We also use Google Analytics to help us understand how our customers use  How Google uses your Personal Information.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful requests for information we receive, or to otherwise protect our rights.




We may use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.  You may opt out of targeted advertising, emails or social media correspondence at any time by clicking the Unsubscribe link (where available), emailing with Unsubscribe in the subject or by unfollowing or removing yourself from the appropriate social media page.




When you place an order through the Website, we will maintain your Order Information for our records unless and until you ask us to delete this information.  If you correspond with us through email, we may retail your email address, the content of your messages and our responses.  In general, email information is retained to best assess, track and record your progress and provide the best solutions, support and guidance throughout our time working together as coach and client.  We will never sell your email address.




We may update this Privacy Policy from time to time in order to reflect changes to our practices or for other operational, legal or regulatory reasons.

If you have questions and/or require more information, do not hesitate to contact us.

Focused Fitness

Rachel Wade

Walton, KY 41094, USA

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